TARC e-Learning: Social Media Basics for Government Communicators

With all the social media options available to share what your organization is doing for those you serve, it can sometimes be overwhelming to know where to begin or how best to use social media to promote your organization. In this webinar, the Texas General Land Office’s social media strategist will present tips and tricks about how government entities can most effectively use social media tools. Topics of discussion include:

• The benefits of social media
• General guidelines, safety and security
• Which platform should be used for which message
• Planning your posts
• Cutting costs by targeting constituents online

For more information on this webinar, contact Kimberly Lile.